"Quote of the week"

“I wont miss a design philosophy that lives and dies strictly by the sword of data.”
Stop Design Stops Google by Douglas Bowman www.stopdesign.com

I love this quote. I always used to think that paper research was essential in any design process and don’t get me wrong I still do believe it has quite a large part to play but I also believe that experience speaks for a lot when it comes to design ! Especially when it is user focused.

In a world where inclusive design is such a buzz word I would love to know how many people physically put themselves in the position of their users and experience what they do everyday. Its all good and well reading about it but it’s a completely different situation if you experience it !!